BMW is known for its ever-expanding array of innovations in safety, performance and styling.  We often hear customers request a “fully loaded” BMW – ie, with all the latest and greatest equipment – but find that most are not even aware of all the cool stuff available on a BMW.  We’ll begin to spotlight those features in this space in the weeks to come, starting with Active Cruise Control.

While cruising, your BMW maintains a safe distance between your vehicle and the one in front of you. No tailgating!

Active Cruise Control is an advanced version of conventional cruise control systems. After setting the chosen speed and pre-set distance, radar measurements allow you to maintain a pre-set distance between your vehicle and the vehicle ahead in highway driving. As soon as sensors determine you are closing in on a vehicle ahead, the system automatically slows down to retain your pre-set distance. Once the distance has increased back to the chosen limit, the system automatically accelerates to return your vehicle to its pre-set speed.

Improved convenience and safety.  Now that’s a cool feature.